Bioavailability: Why It Matters

In the world of wellness and supplements, it's easy to get caught up in promises. Promises of better energy, deeper sleep, glowing skin and a stronger immune system. We see the words "natural," and "pure” stamped across labels like they guarantee results. But there is one word far more important than all the rest, and it often goes unnoticed: Bioavailability.

What is bioavailability? Simply put, bioavailability is the measure of how much of a substance your body actually absorbs and uses. It’s not just about what you take, it’s about what your body can do with it.

Think of it like this: you could take the most powerful ingredient in the world, but if your body can’t absorb it, it’s worthless. It’s like pouring water into a bucket full of holes. 

Why Most Off-The-Shelf Supplements Don’t Work 

Many over-the-counter vitamins and supplements contain synthetic or poorly absorbed versions of nutrients. They may be cheaper to produce, but your body doesn’t recognise them easily. What follows is a frustrating cycle of high hopes, low results and wasted money.

This is what Ů GEN does differently. 

Every ingredient used in a Ů GEN supplement is selected not just for its potential, but for its performance. That means using highly bioavailable forms of nutrients like Zinc Glycinate (not just Zinc), or Curcumin combined with Bioperine (so your body can actually absorb it).

But we go even further.

Because your body is not the same as anyone else’s, your formula is dosed based on your personal data: weight, height, age and specific symptoms or focus areas. We don’t guess. 

This level of precision makes the ingredients not only more effective but safer, too. You get what your body needs - no more, no less.

Natural. Pure. Without the Fillers. Bioavailability doesn’t only depend on the active ingredient - It also depends on what’s not in your capsule.

Ů GEN capsules are: 

• Plant-based (no gelatin or animal by-products)

• Free from fillers and additives

• Easy on the stomach

• Suitable for sensitive systems

They’re also Halal and Kosher certified, and manufactured to preserve nutrient integrity across a range of environments.

So why does bioavailability matter? Because your health deserves more than good intentions. It deserves results. Because taking 10 pills a day and absorbing only a fraction of them isn’t just ineffective, it’s exhausting. And because your time, your money, and your health should never be wasted.

Bioavailability is the difference between going through the motions and moving forward.